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Our Story

About Us

Men spend more than 50% of their waking time at work making vital choices involving money and other people’s livelihood but there’s one decision that they still need help with – “What to wear to work? “. So, we set out to address this dilemma and found ourselves re-inventing the way men purchased their work wear. We created contemporary yet classic, simple yet elegant, timeless work wear and found efficient ways of delivering our products to the working man. That in a nutshell, is what we do at NORD51.
Craftsmanship

Brand Name

Nord51 derives its name from N51,W0, latitude-longitude for London, the home of the executive. We chose a name that conveyed the essence of our brand – contemporary yet classic, simple yet elegant, timeless work wear. To quote Samuel Johnson, 1777
“You find no man, at all intellectual, who is willing to leave London. No, Sir, when a man is tired of London, he is tired of life; for there is in London all that life can afford.”
Nord51 Contemporary

Where to buy?

At the moment, we are available exclusively online and deliver across the world. We’re working on making ourselves and our products more accessible at a store near you. Till then, meet you online.